3 tips for growth on Instagram in 2024 - FASTMEDIA
If you have ever found doubts in the process of growing a social account and specifically Instagram, now we clarify it together.
Whether you are an influencer, business, company or professional, I bet you want to grow your Instagram profile in 2024. Well, you've come to the right place.
Even if you are a page that dreams of emerging with its content.
Instagram is constantly evolving and there are some trends to keep an eye on if you want to be successful over time.
Today I’m going to give you 3 helpful tips to produce winning content on Instagram next year, starting January with a bang, literally.
I'll explain how the Instagram algorithm works and what types of posts you should be posting to get seen by as many people as possible.
If you follow these tips, your Instagram profile will fly in 2024!
Understanding the Instagram Algorithm in 2024
To grow on Instagram in 2024, you need to understand how the algorithm works.
Instagram's algorithm rewards high-quality, engaging, and informative content. Posts must be creative, authentic, and engaging.
Aim for posts that are likely to generate questions or discussions among your followers. Encourage and encourage people to comment by sharing their opinions.
Instagram algorithm also appreciates the use of hashtags. Use ONLY niche, specific and popular hashtags to increase the visibility of your posts. Don't use too many hashtags, MAX 3 or 4 per post.
Soon you will find the next article on the editorial plan, a key concept to integrate into the management of a social account (stay updated ;) )
Creating Valuable Content That Engage Your Audience
To succeed on Instagram in 2024, you will need to create valuable content that actively engages your audience.
This means going beyond just photos and captions. You will need to post content that educates, entertains, or inspires your followers. Only value stands out in the current sea of content, you will need to find it through your content posting.
POSTS AND INTERACTIVE CONTENTS
Polls, quizzes, questions, and contests are all effective ways to make your posts more engaging. Encourage your followers to comment, share opinions, and actively participate in the conversation. You could even give away products or services as incentives.
Ask for feedback
Don’t be afraid to ask your followers for advice or opinions. You can use polls, question boxes, or simply encourage them in your posts to share ideas on how to improve your profile or business. Feedback from your followers can help you create even more engaging and valuable content.
Mention other accounts
Another useful strategy is to mention accounts similar to yours or influencers in your niche. This can lead their followers to discover your profile. However, only mention accounts that are relevant and have a similar audience to yours, otherwise the mentions will not have an effect. Also, agree on mentions with other accounts first to get better results.
Interact with your audience
Reply to your followers’ comments and leave comments under other users’ posts with similar hashtags and topics to yours. This will help you get noticed and make new connections. Remember, though, not to just promote your account, but to provide value and be useful to the community.
Focus on Reels and Videos to Grab Attention
Reels are a fun and engaging format that lets you tell a story, share helpful tips, or simply entertain your audience. You can create Reels right in the Instagram app, adding creative effects like music, timers, AR effects, and more.
Get started creating Reels on topics that are relevant to your audience. Reels can go viral very quickly, so make sure you post them often and with the right frequency to increase your chances of success.
Video
IGTV or feed videos are also becoming more and more important. You can create educational videos, demonstration videos, product reviews or simply vlogs of your day. Make sure they are quality, well filmed and edited. Again, use relevant hashtags and mentions to increase views and reach.
Remember that both Reels and videos must be optimized for mobile devices, where most users consume Instagram. Focus on vertical, short and captivating content that captures attention from the first seconds.
Monitor and Optimize Performance with Analytics
Once you publish your content, it is important to monitor its performance to understand what works and what to improve. Instagram analytics tools are accessible to everyone, even in terms of knowledge.
Impressions and interactions
Check how many people have seen your posts. Content with many views and impressions is appreciated by your audience, so you can create similar ones. If a post has few views, try publishing it at another time or changing the content. Also try to retrace and reproduce the structure, which is what impacted the algorithm and the effect on the user.
More interactions mean that the audience liked the content.
Rescues
Check how many users have saved your posts. Saved content is useful and interesting for the audience.
The posts that are saved lead the profile and its future contents to be pushed and exposed by addressing more people and a larger user base.
By monitoring and optimizing your performance, you can improve your Instagram content strategy and reach more people in 2024.
CONCLUSIONS
Instagram is a well-established social network: this means that it is not easy to stand out.
The key remains consistency, especially in function of an editorial plan (we will see it specifically in the next article, it works in the use of any social network as a cornerstone to emerge with a profile).
For this reason, FastMedia takes into account how quality support in the growth process of Instagram can be as helpful as relying on a tool and the agency or company that manages it.
You can visit our website and notice that we have long been the most established in the social growth sector, in fact you can find all our services available by clicking here .
Useful and updated resources to deepen the topics covered in the article:
https://wearemarketers.net/trucchi-per-avere-piu-segueci-su-instagram/
https://camillasolai.it/crescere-su-instagram-organicamente/
https://marketing-espresso.com/instagram-come-crescere-organicamente/
Let's conclude the discussion by moving on to what could be the first real step in managing an Instagram profile... directly in the next article ;)
Gian / from FastMedia BLOG